Creative Director: Colin Cornwell
Art Director: James Holdsworh
Writer: Ruth Cornish
Design: Roos Lomans
Producer: Anwen Shepard
EP: Joeri Breebaart
Photographer: Virginie Khateeb

A snapshot from our VanMoof brand guidelines, the fundamental design elements that define VanMoof’s visual language. This tool gives us a core foundation to work from, so we can be consistent, creative— and well, totally VanMoof.

Creatives: Jeffrey Ahles & Roos Lomans
Creative Director: Colin Cornwell
Design Director: Miette Johnson

A new identity for a florist based in Amsterdam who specialise in selling individual flowers to create your own unique bouquet. At an online shop we inform the public how to treat, the meaning and seasons of the flowers. 

Meet Maurice & Liesbeth – more commonly known by their surnames, as artist duo Scheltens & Abbenes. Partners in life, love, parenthood, and a lengthy list of co-authored creative projects, their longstanding association with Amsterdam now spans a number of decades. In that time, Maurice & Liesbeth have seen the city change dramatically – and they’ve evolved with it. But a recent move to a converted warehouse in Amsterdam-Noord – a quieter, less-developed part of town, just a short ride from the bustle of the city centre – has turned up fresh perspective on the place they call home.

Check out the blog.

Art Director: Jamie McIntyre
Creative Director: Pascal Duval
Producers: Joeri Breebaart & Naomi Visser
Designer: Roos Lomans

A great collaboration with GANNI.
Check out here!

Role: Designer

For the annual Designart Tokyo festival, Japanese artist, Otsuka Takeshi created a dynamic artwork to plaster the windows of our Tokyo Brand Store. The piece is inspired by the forms, patterns, and energy that he experiences while riding through his hometown of Tokyo.

Role: Art Director & Design
Artist: Otsuka Takeshi
Project Manager: David Robert
Photographer: Kim Marcelo

I designed an identity for Kristel Verwaijen which coaches people with the help of horses. Horses reflect your behavior so I chose for a reflection in the design. The green colours stand for nature and soft pink for Kristel's calmness. 

In 2020 we’ve launched the Electrified S3&X3. During the launch I was responsible for the designs of the window decals, Instore and out store retail communication, Apparel, bike bible and our pop-up store campaign.

Role: Designer
Creative Director: Pascal Duval

Pop-up Campaign
Role: Designer & Art Director
Editor & DOP: Max Knaapen
Film Director: Emma Parkinson
Producer: Naomi Visser